A typical theme may change your background, add some new colors and/or reorganize your icons. Pure takes it to a whole new level.
Pure is a complete makeover for your phone that will help you stay productive and clutter free while making you fall in love with your phone all over again. Are you tired of the bland look of your phone? Do you want more features but still keep your phone clean and fast? Tired of themes that slow you down? If so, upgrade to the Pure by Elecite.
Similar to the Motor Trend Car of the Year award, Pure received a BQC award for quality, functionality and experience. Berryfication gave Pure a 9.5/10 and says that "Pure really fits the bill. A sheer new product that has the chemistry just right...a gorgeous new look that’s both brilliant and practical. Cut to the chase, now's a great time to delete some of those products on your device that are slowing things down, reboot, and hit the link above."
The Pure interface is efficient - the customizable icon dock hides at your command (Storm™ users: just click the screen), while the locked icon dock houses your most important apps for instant access.
Loaded with features, Pure remains fast:
OS 4.5 users have a whopping 12 customizable icons. No hiding feature here.
OS 4.6 and up users will have 5-10 customizable icons, a weather slot and a 4-5 locked icon dock.

The Pure theme:
♦ Slick, pixel perfect design
♦ It’s fast! Won’t drag performance
♦ Tons of customizable icons
♦ Today preview text
♦ Simple and ultra clean
♦ Customizable wallpaper
♦ Vivid and highly contrasted
♦ A look you will not tire of
Upgrade your BlackBerry® to Pure by Elecite.
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To activate Pure, go to Options and choose Themes
Upon installation, all of your downloaded apps will be moved to the “downloads” folder so it will be easier to find them. Just move the ones you want back.
Download / InstallDownload and install Pure - Hidden Today with Weather on your BlackBerry!